Skip to main content

Digital Marketing Specialist Job at Shell AU Feb 2023

We are looking to hire, Digital Marketing Specialist Job at Shell AU Feb 2023

  • Digital Marketing Specialist Job
  • Australia
  • Full time

About Company

Shell plc, also known simply as Shell, is an integrated oil and gas company that was formerly known as Royal Dutch Shell Plc. The company searches for and extracts oil and gas from conventional fields and sources, such as tight rock, shale, and coal formations. It manages refineries and petrochemical plants all around the world. Shell AU Position for a Digital Marketing Expert, Feb 2023

Shell's objective is to drive progress with increasingly diversified and more sustainable energy sources. We predict that improving living standards for a growing global population will lead to an increase in the demand for energy, particularly oil and gas, for years to come. Together with the need to tackle climate change, the globe is undergoing a transition to a low-carbon energy system.

Job Responsibilities

  • Utilise the CMS (e.g. WordPress) to update the website content, ensure its optimised for SEO, and track web performance;
  • Utilise marketing automation tools (e.g. Marketo) to drive efficiencies, increase brand engagement, and support business initiatives such as onboarding programs;
  • Fulfil ongoing maintenance activity for owned and earned digital platforms including web content updates, web page design changes, and social platform publishing;
  • Design and develop digital campaign assets and elements e.g. campaign landing pages, social media content, eDM templates and image resizing/editing for channels;
  • Assist in the development of digital nurture programs, lead scoring initiatives, campaign landing pages, and automation of customer communications;
  • Monitor analytics tools and digital traffic, providing recommendations and strategies to improve digital performance;
  • Work with key internal stakeholders to manage webinars, ensuring they are set up and promoted effectively increase brand engagement and drive sales;
  • Collaborate with the marketing team and broader business to assist in driving digital delivery, brand awareness and consideration, as well as lead generation, retention, and engagement.

Job Requirements

  • Experience in website management, marketing automation and relevant analytics tools (B2B marketing experience desirable, but not essential);
  • Proven ability to maintain and optimise digital acquisition and communication channels and platforms including web, email, social media, SEO, lead scoring and nurture programs;
  • Experience executing end-to-end campaigns from planning through to creation, execution and promotion, and post-campaign analysis (desired but not essential);
  • Experience using CMS platforms such as WordPress or equivalent;
  • Experience using marketing automation platforms (e.g. Marketo, Salesforce software solutions);
  • Experience using Google Analytics and/or other analytics tools to report on digital marketing activities;
  • Proven ability to set and maintain all collateral templates so that documents, PowerPoints, videos, etc all have consistent branding guidelines;
  • Photoshop skills for image resizing/editing for web and social – desired but not essential;
  • Organisation – Must be diligent with prioritisation and project management with the ability to multi-task and manage deadlines; and
  • Experience managing relationships with stakeholders across different business units, including sales and product teams.
    APPLY NOW

Comments

Post a Comment

Popular posts from this blog

Project Manager Job at QinetiQ Australia Feb 2023

We are looking to hire, Project Manager Job at QinetiQ Australia Feb 2023 Project Manager Job Canberra, Australian Capital Territory, AU Full time About Company QinetiQ offers its clients first-rate advice, services, and cutting-edge technology-based products through its 51 locations and more than 6000 employees worldwide. We provide technology and scientific expertise as a part of the global QinetiQ group to help clients defend and advance their vital interests. As a creative scientific and technological organisation, we aid in resolving some of our customers' most challenging problems. As a result of our dedication to providing and improving today while anticipating and defining the future, it is a very interesting, gratifying, and credible place to work and study. Feb 2023: Project Manager Position at QinetiQ Australia QinetiQ is an organisation with approximately 6,000 workers that is dedicated to supporting its customers. They are highly experienced pragmatists who are always ...
Post a Comment
Read more

Merchandise Planner Job at Officeworks AU Feb 2023

We are looking to hire, Merchandise Planner Job at Officeworks AU Feb 2023 Merchandise Planner Job Bentleigh East, Victoria, AU Full Time About Company Officeworks is where bigger things are created. Our employees, our customers, and our community are what give us heart and soul. And if there's one thing our clever people have taught us, it's that we're capable of achieving a lot of fantastic things every day. Product Planner Position at Officeworks Australia in February 2023. a quick speed. Innovative. Inspiring. With 168 retail sites throughout Australia and more than 8000 team members, we are dedicated to giving customers a wide choices at affordable pricing. We want to inspire original thinking and innovative ideas. We enjoy laughing, scoring goals, and supporting one another. We value being rewarded and encouraged. We support educating customers and supporting the community. Our goal is to transform lives. Job Responsibilities We have an exciting opportunity for an exp...
1 comment
Read more

WYNNUM WEST QLD Job at McDonalds Australia

We are looking to hire, WYNNUM WEST QLD Job at McDonalds Australia WYNNUM WEST QLD Job Wynnum West QLD 4178, Australia Full time About Company McDonald's Australia is a modern burger restaurant that serves more than 1.7 million customers every day. Over 100,000 people are currently employed by Macca's, which has more than 990 sites throughout Australia. The remaining 15% of eateries are operated by corporations, with licensees owning and operating over 85% of them. We provide some of the most popular foods in the world, including the Big Mac, Quarter Pounder, Chicken McNuggets, and Egg McMuffin. Position in McDonald's Australia, WYNNUM WEST QLD. It's more than just a job for Macca. Our business aspires to change the world in any way we can. We offer our customers fantastic meals at fair prices with top-notch service. But it extends well beyond the countless millions of meals we provide each day. Furthermore, it affects several communities. All around Australia, you may ...
Post a Comment
Read more